Economists Do It With Models

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Entries Tagged as 'Advertising'

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Things I Will Never Understand, Ice Cream Edition…

May 7th, 2009 · 8 Comments
Advertising · Behavioral Econ · Econ 101

In pondering an earlier potential post I ended up doing a bit of research on Ben and Jerry’s. I had learned that April 21st was free cone day, and I was going to impart this oh-so-important knowledge on my lovely readers…but then I got disinterested in the post and it never got published. [...]

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Tags: Advertising · Behavioral Econ · Econ 101

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Taking Advantage Of The Economic Downturn, Irrelevant Information Edition…

April 24th, 2009 · 12 Comments
Advertising

So I was walking along in Harvard Square when I saw the following:

(For context, it must be noted that there are like 800 banks in the middle of Harvard Square. I’m not sure why this is, especially since they crowd out the places that you need in order to spend the money thay you [...]

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Tags: Advertising

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Truth In Advertising, Home Cooked Meals Edition…

April 8th, 2009 · 13 Comments
Advertising

Once you start looking for the correlation versus causation problem, it really does seem to pop up everywhere. Furthermore, it’s a good thing I watch too much TV and have a TiVo or else I would have substantially less to write about. (Seriously, I turned the TV on as background noise and went [...]

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Tags: Advertising

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Truth In Advertising, Selection Bias Edition…

March 6th, 2009 · 1 Comment
Advertising · Markets

Okay, I am well aware that it is Friday night, but sometimes an econ girl just can’t help herself. I am sitting here with my dog and watching TV (you will notice a theme in posts along this general line), and along comes yet another of those car insurance commercials that boasts about how [...]

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Tags: Advertising · Markets

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Truth in Advertising, Diarrhea, Er, Alli Edition…

July 31st, 2008 · 6 Comments
Advertising · Behavioral Econ

Now that I have your attention with the title of this post…

As someone who is quite accustomed to the academic lifestyle, I found it quite painful to have to be at work at 8:30 this morning. I was up early because this week is the start of the Midcareer Summer Program here at the [...]

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Tags: Advertising · Behavioral Econ