For better or for worse, let the record show that I am not a patient person. In addition, I don’t have a particularly high threshold for BS. Therefore, when I get frustrated, I tend to take matters into my own hands:
Don’t worry, the full book is still being published…eventually, but, since I wasn’t told that I can’t (and am a big fan of the concept of plausible deniability), I figured I would put out my chapter for people who were specifically interested (or are as impatient as I am).
The product description on Amazon is just the abstract to the chapter:
Behavioral economists study the ways in which people act irrationally (i.e. at odds with their objective long-term best interests), and behavioral economics research has identified and characterized a number of consistent biases in decision making. An interesting feature of the characters in The Simpsons is that they illustrate many of the specific biases that behavioral economists study, including time-inconsistency, loss aversion, bounded rationality, and susceptibility to framing effects. Despite these “Human” characteristics, however, none of the characters can be viewed as purely rational or irrational, and this feature contributes to the relevancy and longevity of the show. This brief work gives the reader an overview of behavioral economics principles using quotes and anecdotes from The Simpsons as motivating examples.
In other words, you’ll actually get a decent introduction to a lot of the basic principles of behavioral economics by reading this chapter, since I didn’t use the Simpsons theme as an excuse to make the discussion trivial or superficial.
- What if I don’t have a Kindle? Amazon has already thought of that for you, and you can download Kindle readers for the PC, iPhone, iPad, Android, etc. etc.
- What if I am dead set on having a printed copy? Send an email to econgirl at economistsdoitwithmodels dot com and we can discuss.
- Why is there no cover art? Two reasons: 1. I’m lazy, and 2. I couldn’t think of anything good that wouldn’t get me sued by Fox. On that note, suggestions are more than welcome.
- When will the full book be out? Not sure, since there are some logistical snafus that need to be worked out first.
So go get smart over your long weekend, will you? Also, feel free to inform me where I can take a picture with Lisa Simpson and an econ book.